Both practical and academic, this programme has been developed through extensive consultation with industry professionals, focusing on trends shaping the event and festival industry today, with particular emphasis on safety.
The programme is forward-looking and will remain responsive to the ongoing changes taking place in the event and festival industry. Linking theory with practice is an important aspect of this course. Every other year we hold an international safety conference for industry professionals and much of their work is included when reviewing the course. In addition to this, students are asked their thoughts twice a year and changes are made where needed. Undertaking both aspects of this greatly enhances the student’s employability.
Students have the opportunity of engaging with world leading industry experts with extensive track records both in the field and in the lecture room. From the very start of this degree, students are linked to a charity and deliver events. Later in the programme as students gain experience, they are assessed delivering events.
Features of this course include:
- an opportunity to work on live projects (past students have worked at Roskilde Denmark, Notting Hill Carnival and Glastonbury)
- field trips (both national and international)
- support from the world recognised International Centre for Crowd Management and Security Studies
- work placements
- industry certification, for example Pit Awareness course
- extensive industry support / world recognised guest lectures.
Modules:
Year One
- Introduction to Marketing
- Event Hospitality
- Marketing and PR for Events
- Event Rights and Merchandising
- Contemporary Event Management
Year two:
- Market Research for Events
- Logistics for Events and Festivals
- Research Methods
- Event Management
Year three:
- Event Safety
- Business and Enterprise for Events
- Sustainability for Events
- Dissertation
- Event Strategy