ABC: The Fly circulation drops 28.1% in 6 months

Tom Pakinkis

The Fly has seen a 28.1% drop in its net circulation in the six months ended June 2013.

The free mag went from 98,593 at the end of December 2012 to 70,866 at the end of June 2013.

The H1 figure is a 34.9% decline year-on-year. The mag boasted a 108,827 circulation at the end of June 2012.

The mag’s latest ABC figures are in stark contrast to previous periods. The Fly’s circulation was down just 2% year-on-year at the ...

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