Having been the top-selling download for the previous six weeks, the Adele track is now only the fifth biggest digital track in the States, after being overtaken by Katy Perry's Last Friday Night (T.G.I.F.), Party Rock Anthem by LMFAO featuring Lauren Bennett & GoonRock, Give Me Everything by Pitbull featuring NeYo, AfroJack & Nayer, and Jason Aldean's Dirt Road Anthem.
However, the Hot 100 is based on a combination of sales and airplay and it is the latter which saves the day for Rolling In The Deep. While its weekly sales drop by 16% to 188,000, according to Nielsen SoundScan, data from Nielsen BDS reveals the track's radio audience has grown 1% to 153m. It is now the top song on the Pop, Adult Contemporary, Triple A and Adult Pop Songs Billboard charts and, despite its sales drop, secures a seventh consecutive week leading the Hot 100.
Adele, though, has lost her chart-topping crown on albums with 21 dropping to three on the Billboard 200 as Eminen claims a ninth number one in total. He has led the listings six times as a solo artist, twice with D12 and now achieves it as a duo alongside Royce da 5'9" whose joint effort with Marshall Mathers, Hell: The Sequel, debuts at the top with 171,000 sales. That is 10,000 sales ahead of America's Got Talent runner-up Jackie Evancho who enters at two with Dream With Me a fortnight after charting at four in the UK.
Although Adele's 21 is down to third place, its weekly sales are off less than 1% to 115,000 and its tally is now significantly ahead of Lady GaGa's much newer release Born This Way, which drops 2-4 with 68,000 sales as Jason Aldean's My Kinda Party moves 7-5 with 51,000 sales.
Despite not having the benefit of a big hit single as its predecessor Ocean Eyes did with Fireflies, Owl City's new album All Things Bright And Beautiful manages a number six debut, two places above the peak of the last album. Barry Manilow returns to the Top 10 in seventh place with15 Minutes, R&B singer Ledisi debuts in eighth place with Pieces Of Me, Brad Paisley's This Is Country Music slides 8-9 and the original Broadway cast recording of The Book Of Mormon drops 3-10.
There are now 10 albums by UK artists in the top half of the Billboard 200, but a big casualty in the shape of the Arctic Monkeys, whose Suck It And See plummets to 85 just a week after entering at 14.
Three of those albums are vintage sets led in 49th place by the re-entry of Pink Floyd's The Dark Side Of The Moon, which further extends its record-breaking chart run to 779 weeks, a total which would have been much higher had catalogue albums not been excluded from the main Billboard 200 chart in May 1991 and only re-instated in December 2009. Its revival comes in a week when a number of catalogue albums have had sales revivalsl on the back of Father's Day in the States, including Journey's Greatest Hits, up 101-18 with sales increasing 374%.
Also returning to the chart are Paul McCartney's solo debut McCartney and McCartney II from 10 years later, the latest in Hear Say/Concord's Macca reissue programme.
The first, Band On The Run, reached number 29 last year, while McCartney now returns at number 50 having originally topped the chart for three weeks in 1970 before The Beatles' Let It Be replaced it.
Meanwhile, McCartney II pops up in 82nd position. McCartney II peaked at three in 1980. They are higher re-entry positions than were achieved in the UK where they respectively turned up in 88th and 108th spots last week.
Back on the Hot 100 and a week ago Coldplay looked like they were heading for a third Top 10 hit, having risen 29-14 with Every Teardrop Is A Waterfall, but the same track this week sinks to number 52 as its weekly digital sales decline 63% to 50,000. It is now behind Jessie J's Price Tag, which drops 34-43 and has now surpassed 1m US sales having sold another 60,000 downloads last week.
Album sales were up 14% on the week last week to 6.30m and were 1% higher than the equivalent week in 2010 when 6.14m units were purchased.
That leaves year-to-date album sales at 143.20m, 0.59% higher than they were a year ago. Meanwhile, 25.11m digital tracks were sold last week, 2% higher than the previous week and 17% better than the equiavalent week 12 months ago with the year-to-date tally at 610.06m units sold, up 10.04%.