This year's event saw all of the Brits live performances - except for Rihanna's medley - made available for sale via iTunes immediately after the event finished.
Adele's Someone Like You has been by far the biggest beneficiary, with the live version of the song making number one on the iTunes UK chart within 24 hours of her performance. It is still at number one on iTunes, with the original version of the song at four.
On the OCC chart, ...
Register for a Music Week trial to access this article. Sign up today and you will receive: