Bauer Media UK has promoted Jo Baldwin to digital commercial director.

In the role, Baldwin will be tasked with leading increased digital and commercial opportunities across the company. She will be responsible for driving the growth of non-traditional digital revenues, supporting the digitalisation of the sales teams and the development of new digital products across Bauer Media, encompassing online, mobile, social, premium rate telephony and co-promotions.

Baldwin also takes responsibility for the Bauer ticketing service Aloud.com, working with promoters to leverage ...