Ben Cook: 'Ed's personality allows him to connect with people at every level'

Tom Pakinkis

It’s a scene that features time and time again in the back pages of Music Week: glasses of champagne, completed contracts and smiling faces. The classic signing snap.

On the day that Ben Cook was due to sign Ed Sheeran to Atlantic Records, however, the bubbly was bubbling, the contracts were ready and waiting, but Cook and Asylum A&R manager Ed Howard were left nervously watching the door - short of a couple of smiling faces.

“It was a bizarre ...



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