Box TV rebrands to The Box Plus Network
Box TV is rebranding to become The Box Plus Network in a bid to reflect the company’s recognition of the viewing behaviour of its youth audiences, as well as its increasing focus on unique and bespoke content production.
The rebrand is also designed to give a clearer indication of the diversity of channels available to music TV viewers, after the network claimed a 43.4% market share of music TV in 2014.
The Box Plus Network includes the seven television ...
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