Capitol Music Group will announce its in-house branding and creative agency, seventeenfifty, at a presentation at City Winery in New York this week (September 10).

All ten of Capitol’s labels will be represented at the brand partnerships-focussed upfront presentation, with showcase performances from Blue Note’s Kandace Springs, Capitol Christian Music’s NF, Capitol’s Broods and Motown’s Ne Yo, according to Billboard.

The presentation follows the company’s first label-wide upfront I June, which tried to encourage sync deals for artists including ...