Eventbrite study shows 60% of events discovered via social media

By Emily Baker

A survey conducted by ticketing website and event platform Eventbrite has found that 60% of people find events through social media.

Of the 2,500 surveyed in the UK and Ireland, 32% discover events through contacts they follow on social media and 28% find them via social media advertising. Email lists are a close second, with 25% of those surveyed using them to find events.

23% of people use newspapers and magazines to inform them of upcoming events, ...

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