The Fab Four are the latest recruits to the campaign, which aims to highlight the emotional value of music via a series of short animated films, each recounting an artist's career and their musical legacy, while trying to direct fans to legal digital music sites.
Music Matters was launched in March 2010 on the back of an idea by Universal UK chairman and CEO David Joseph. But, despite the best efforts of the business, it has so far failed to ...
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