Green Day are estimated to have made up to $4k in gross revenue from selling a new song direct to fans via Twitter-commerce startup Chirpify.
The band are the first major-label act to use the e-commerce service, taking advantage of a performance at the MTV VMA’s last week to tweet: “#VMA special! Love the new song? Get it now + all 3 new GD albums, deal ends tmrw Reply “buy” for $29.99 via @Chirpify”.
Fans on Twitter who have a Chirpify account connected to PayPal will have been able to take Green Day up on the offer by following the band’s instructions.
Using a Twitter search to bring up all the “buy” responses, Music Ally reports that Green Day will have made around $4k in gross revenue assuming that all those who took the offer had Chirpify accounts.
126 people took advantage of the £29.99 offer on the day it was tweeted along with six the next day.
Amanda Palmer, VH1 and Fueled By Ramen Records are some of the other music names currently using the Chirpify service.