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IPC Media promises 30 titles for Apple's Newsstand

IPC Media promises 30 titles for Apple's Newsstand

Country Life, Cycle Sport, Cycling Weekly, Decanter, Golf Monthly, NME, Practical Boat Owner, Rugby World, Uncut, Wallpaper*, What Digital Camera, World Soccer, Yachting Monthly and Yachting World magazines will be introduced as online editions on the platform in the next fortnight.

The brands join seven IPC names - Cycling Weekly, Decanter, Livingetc., Wallpaper*, What Digital Camera, World Soccer and Yachting World - which are currently already available to UK consumers.

It is understood that the new digital editions will be exact replicas of the print magazines and will not include any additional interactive editorial or advertorial, except for Wallpaper*.

As yet, IPC has no plans to launch other interactive iPad editions.

Sylvia Auton, chief executive of IPC Media, said: "This is a significant leap forward for IPC in the digital publishing arena. We have seen strong UK demand for our digital editions on Apple's Newsstand, in particular for our market-leading specialist titles and Wallpaper*.

She added: "We are therefore pleased to be proceeding with this global roll-out, as it enables us to offer content from some of the UK's biggest and best-loved brands to a global audience on this incredibly exciting distribution platform."

Source: Media Week

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