Live Nation president and CEO – and a respected promoter in his own right – Michael Coppel is cautious about re-entering the festival market after his split with V Festival in 2009.
Coppel worked with Virgin on V Festival under his own company Michael Coppel Presents and later became head of Live Nation’s Australasian operation when the company bought his firm.
Coppel has since showed some interest in working the festival scene himself again at some point in the future but, talking to The Music Network, he made it clear that any involvement would be “only if we can define a competitive point which makes sense for us to come into the market.
“There’s so many festivals now and it seems the only way you get a (different) line-up is to pay more money than the other guy,” he explained. “That’s not a basis of doing a festival.
“The festivals that have strength are the ones that kept a connection with the key idea, whether it’s Stereosonic with dance music, or Soundwave with hard rock and heavy metal,” he added.
“Regional festivals like Splendour or Falls, they have a bedrock idea that they’ve kept faith with. They’re the ones that have built organically.”
Michael Coppel featured in the Australasian music industry’s Power 50 in July this year.