Cherrytree's Kierszenbaum: 'Music shouldn't be a loss leader'

Coral Williamson

Cherrytree Records founder, musician and Interscope senior A&R exec Martin Kierszenbaum has emphasised the need for artists to get paid fairly for creating intellectual property.

Speaking to Billboard, Kierszenbaum said: “A lot of people say that recorded music should be a loss leader, to sell other things, whether they be T-shirts or live tickets. I vehemently disagree with that. I’m a musician who took piano lessons, who studied, who rehearsed, and I think that when you create intellectual property, ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...