The competition offers advertising agencies, record labels and artist managers the opportunity to present a campaign with 10 finalists selected by advertising magazine Contagious.

Editor Will Sansom said: "Today's connected consumer (is) looking for entertaining, relevant and meaningful experiences. Being generous with great content such as music may be a sure-fire way to drive engagement for a brand, but it can also help artists to gain exposure on a mass scale."

The 10 finalists will present their campaigns in front ...