O2's £7m bid for UK's top music service

Tom Pakinkis

Mobile network O2 is putting all of its might behind its new O2 Tracks music platform with a £7.3 million marketing campaign that will feature everything from outdoor displays to TV adverts.

Powered by MusicQubed, O2 Tracks downloads the tracks in the Official UK Top 40 Singles Chart each week direct to users on any mobile phone network for just £1 a week along with a changing selection of curated playlists.

O2 customers will receive a two-month free trial for ...

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