Reebok Classics has launched a new music app which using Facebook Connect, generates a personalised video imagining users as the main support slot at big named gigs.

I Am Classic is available in the UK, Italy, Germany, Spain and France and featured artists include Labrinth, Two Fingerz, Herr Sorge (formerly Samy Deluxe), Brian Cross and Orelsan.

Created in-house by [PIAS] Media with specialist tech by Powster, the app campaign will launch direct from the artists’ social media channels on November ...