Grammy-Award winning producer Rodney Jerkins has launched Lifestyle Music Group (LMG), aimed at developing gospel and Christian music artists.
Former Columbia Records and Warner exec, Demmette Guidry, has been appointed general manager of the new venture. Distribution will go via Motown Gospel/Capitol Christian Music Group.
The firm will adopt "a more lifestyle approach to the creation and marketing of our music versus being constrained by genre and demographics alone,” said Guidry.
LMG will run under the wing of Jerkins' Evolve ...
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