Snapchat Discover drops Warner, partners with Buzzfeed and iHeartRadio

Coral Williamson

Snapchat has recruited Buzzfeed and iHeartRadio for its Discover platform, dropping Warner Music and Yahoo.

Discover launched in January this year, hosting photo and video content for the likes of CNN and ESPN. It's a second revenue stream for Snapchat, which was valued at a reported $16bn.

Re/code reports that the affiliated Vox.com (who publisher Vox Media also owns Re/code) is also lined up to join the platform later this year.

To begin with, some channels on Discover were reaching ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...