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Tinchy team signs EMI joint venture deal

Tinchy team signs EMI joint venture deal

Signed last week, the deal coincides with the conclusion of a global publishing deal for Tinchy Stryder with EMI.

Stryder is managed by Takeover Entertainment, a company formed in 2005 by Archie Lamb and Jack Foster, both 18 at the time.

Then part-time promoters, the duo had enjoyed success putting on nights that featured artists including Roll Deep and Lethal Bizzle. Upon meeting Stryder in 2006 they branched out into management, signed the artist to a record deal while also launching the Star In The Hood clothing range based around him.

Since then Stryder has gone from strength to strength and, having inked a deal with Island last year, scored a top five UK hit with his major label debut single Take Me Back. The follow up, Number One featuring N-Dubz, was yesterday (Sunday) on track to occupy the number two spot.

EMI Publishing's UK president Guy Moot - recently promoted to president of European creative - says the deal is an example of how publishers can work with developing talent. "We are always looking to work with artists and entrepreneurs in different ways, to ensure that we get in place the kind of relationship that works best for everyone," he says.

"We have to respond to the changes in the music market by developing deeper and more involved ways of partnering with songwriters and this agreement with Tinchy Stryder and Takeover is one demonstration of our commitment to that.

"Tinchy is a great writer [and] Archie and Jack are two of the most impressive young entrepreneurs that I've met for a long time. They are part of a new generation of talented music executives that we at EMI Music Publishing want to help develop."

Takeover Entertainment co-owner Jack Foster says the deal is a welcome boost. "The deal enables us to find and develop the artists and writers we love, with the knowledge that we can take them as far as they can possibly go with the backing of what we believe is the best publisher out there," he says.

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