Toshiba and Coca-Cola have agreed multi-year deals to become “founding partners” of the new Las Vegas Arena.
The privately-funded $375 million (£253m) indoor venue is owned by AEG and MGM Resorts International and is due to open in spring 2016.
Under the agreement, Toshiba will become the naming rights partner for the two-acre outdoor public plaza being created outside the arena’s main north entrance. It also becomes the arena’s exclusive supplier for digital signage and displays as well as multifunction ...
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