Vevo reach 23% greater than combined Aussie TV catch-up services - report
A year after its launch in Australia, video streaming service Vevo has reported that its reach now eclipses that of all catch-up TV services in the territory combined.
Marketing magazine reports that Vevo's reach in the territory is now 23% bigger than the audience attracted by its catch-up rivals altogether and, with figures on the platform last month amounting to 51 million streams, it trails only YouTube and Facebook as leading video streaming platforms.
Nielsen statistics have also revealed that ...
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