Vevo strikes deal with Apple to stream iTunes Festival performances from SXSW

Digital video platform Vevo has signed a partnership with Apple to stream all of the gigs from the newly-launched iTunes Festival at SXSW this week.

The iTunes shows in Austin, Texas begin tonight, with Coldplay supported by London Grammar and Imagine Dragons. 

From today (March 11) through to Saturday, March 15, Vevo iOS and Apple TV viewers, as well as Mac Safari, can watch the gigs live as they happen.

Apple announced its first non-UK-based iTunes Festival last month, when ...


Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start your 4 week Free Trial

Register for a Music Week trial to access this article.

Sign up for your free trial to Music Week, the no 1 weekly trade magazine for anyone who needs to understand the business of music. For four whole weeks we will provide you with great, in-depth journalism that gets right inside the business of music in print and 24/7 online. With both the print and digital edition you will be able to enjoy the whole Premium experience of a subscription to Music Week - absolutely free.

Start your free trial

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...