Warner Music and Capitol Records are among industry partners of a new app that bids itself as the world’s first social augmented reality app.
As part of its launch Taggar has teamed with Jason Derulo, giving fans the chance to win tickets to his Tattoos world tour by scanning the corresponding album with the app.
Each user that scans the LP cover is rewarded with exclusive video content and can tag Derulo’s artwork with their own virtual ‘markers'.
Other big ...
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