Warner names business development director
The major says that Penzer will play a role in extending existing commercial opportunities and pursuing new revenue models for its UK and Ireland companies.
His responsibilities lie in three key areas: growing Warner Music UK's digital revenue, optimising its physical business and broadening the company's presence in other music-related areas.
His appointment follows those of Piero Poli as digital marketing director Warner Music International EMEA and Isabel Garvey as WMI senior vice president, new business enterprises.
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