WiMP plans newspaper distribution to boost growth


Oslo-based digital content provider Aspiro is to try and grow its unlimited-music service WiMP through Nordic newspapers.

WiMP – which has 350,000 paying users in Sweden, Norway, Denmark, Germany and Holland - will be offered through Swedish newspaper Aftonbladet and Danish daily Politiken, after a funding injection from Aftonbladet publisher Schibsted.

Earlier this week, Aspiro reported a year-on-year Q3 net loss of SEK 23.7 million (chiefly from Aspiro’s mobile search business and online video unit). However, music sales grew 45 percent to ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start free Trial

Register for a Music Week trial to access this article. Sign up today and you will receive:

  • 4 weeks access to news, features and chart analysis
  • 4 Digital issues of Music Week
  • The Music Week app
  • Tailored email news alerts
Start your free trial


If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...