Industry Trust welcomes Asda

Tuesday November 24, 2009

The UK’s second largest supermarket chain has become the fourth new member of the Trust this year, following the addition of the BBFC, Sky and MBL.

Liz Bales, director general of the Industry Trust, says “We are delighted that Asda has decided to support the Industry Trust. This is another example of the audio-visual industry being committed to consumer education. Latest figures show that over 1,000 jobs across the retail, rental and production sector have been lost to film theft. The TV and film industry spans many sectors, it is only by forging partnerships across all these sectors that we’ll be able to tackle this growing problem.”