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Main Page Content:
Sync of the Week: Bacardi
17:33 | Friday July 16, 2010
A coup for UK independent film, sync and record company, Mr Bongo Recordings, this sync, by DJ Sao Benitez, will be shown around the world.
Advert: Bacardi - Island
Song: Danca Loca
Artist: Sao Benitea
Label: Mr Bongo Recordings
Publisher: Mr Bongo Recordings
About: This worldwide sync campaign for publisher and record label, Mr Bongo Recordings has already achieved more than 650,000 You Tube hits. The company worked with agency Rainer Kelly to produce the track, by DJ and producer, Ben Mitchell (Sao Benitez) to brief at the company’s Brighton studios using local musicians and a Peruvian MC.
Watch: Bacardi advert
Readers' comments
This could've been so much better. Well done Bacardi for sourcing literally thousands of tracks as per usual but really the final result doesn't do the film justice... you don't see any musicians or act, the live element in the audio is lost rendering the musical idea obsolete