With increasingly fewer prime-time programmes featuring music, award shows such as the Brits, the Barclaycard Mercury Prize, the Grammys and various MTV ceremonies around the world provide acts with rare opportunities to showcase their talent to a mass audience.
"The profile an act can get from a show like the Grammys or the Brits is huge and can provide a real bump for ticket sales, so it's definitely something we keep an eye on," said Mike Greek at Creative Artists ...
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