American Express launches 2011 Unstaged campaign

The event will see the filmmaker acting as director of a performance by the band from the Mayan Theatre in Los Angeles, which will be live-streamed on the VEVO music video platform on YouTube.

Viewers will be able to tailor their viewing experience by switching from the main camera to a number of "Lynchian" artistic lenses, and collaborate with the director by submitting photos to form part of an on-stage and online art installation.

In addition, an especially developed interactive ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...