The singer has spent the summer months working collaboratively with the brand on Malibu Red, a mix of rum and tequila, which will hit stores in March 2012 and also act as headline sponsor for Ne-Yo's upcoming concert tour.

Ne-Yo recently filmed a commercial shoot in Spain, providing the brand with a variety of assets that will help to tell the story of Malibu Red through exclusive music, short films, video and digital conversations and behind-the-scenes content.

"Malibu Red is ...