The global streaming service has joined forces with the radio station on Jazz Stories, which will focus on five iconic jazz labels. It will be hosted by a different presenter from the network each week and feature accompanying playlists.
The first Jazz Stories playlist features Jazz FM’s Helen Mayhew discussing Universal’s Impulse! label. In between every track, Mayhew’s minute-long commentary includes facts on the label’s inception, the track’s history and the artist. The music line-up includes John Coltrane, Sonny Rollins and Michael Brecker.
In the coming weeks, each hour-long playlist focuses on the stories behind Columbia (Sony), Atlantic (Warner) and ECM (Universal). The second episode will follow the history of Blue Note (Universal) and is hosted by Chris Philips, with more coming from Jez Nelson and David Freeman.
Chris Baughen, VP of content & formats at Deezer, said: “We’re delighted to partner with Jazz FM to take users on a journey of musical discovery. Every week, fans can learn about the labels behind some of the most renowned artists, while enjoying a hand-picked selection of huge jazz cuts. Combining Jazz FM audio commentary with music also means users can enjoy the discussion format of radio but with the ability to pause, pick up and listen whenever they want on Deezer.”
Nick Pitts, content director at Jazz FM, added: “As the world’s leading Jazz broadcaster, Jazz FM is home to many of the world’s most knowledgeable presenters. With a truly innovative blend of expert curation, fascinating commentary and outstanding music we are proud to be partnering with Deezer to produce and present exclusive playlists on the legendary jazz music labels.”