Charli XCX will release her Vroom Vroom EP this Friday through her new label, Vroom Vroom Recordings - a subsidiary of Atlantic Records UK.
The Atlantic/Asylum-signed singer follows labelmate Ed Sheeran in launching an imprint, with the latter's Gingerbread Man Records releasing Jamie Lawson's self-titled No.1 album last year.
The first signings to Vroom Vroom are duo Rivrs and multi-instrumentalist CuckooLander.
To coincide with the news, the singer has been confirmed to host her own fortnightly Beats 1 radio show starting on Friday, February ...
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