The fight between songwriters and digital services is set to intensify in 2015, as the British Academy of Songwriters, Composers and Authors launches its “most important” campaign yet to demand a more equitable share of income generated via digital exploitation.
Titled The Day The Music Died, the BASCA campaign is asking for a 50/50 split in gross royalty income for writers from digital services, as well as a higher proportion of advertising income from platforms such as YouTube.
BASCA aims ...
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