It's official: Apple buys Beats for $3 billion

Apple has confirmed that it has acquired Beats - including streaming service Beats Music and premium headphone king Beats Electronics - for a total of $3 billion.

As part of the acquisition, Beats co-founders Jimmy Iovine and Dr. Dre will join Apple. The purchase price consists of approximately $2.6 billion plus approximately $400 million that will be paid over time.

Beats product lineup will now be offered through the Apple Online Store, Apple’s retail stores and select Apple Authorised Resellers.

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.


If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...