Jay Z's Tidal relaunches with high profile Twitter campaign

RHIAN JONES

Jay Z's newly acquired streaming service, Tidal, is receiving a wealth of high profile promotion from stars including Rihanna, P. Diddy, Beyoncé, Kanye West, Nicki Minaj, Coldplay and Madonna, after the service officially relaunched this morning.

A Twitter campaign with the hashtag started last night, with a number of artists voicing their support by turning their profile photos blue.

A press conference held in New York at 5 pm ET. today will reveal what Jay Z's plans are ...

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