Unilever partners with Big Sync Music

Coral Williamson

Specialist music agency Big Sync Music has been appointed by Unilever as the single supplier for its music services across all of its brands worldwide.

The deal means that Big Sync will provide music strategy, licensing, creative music search and amplification for Unilever’s 400+ household name brands, including Lipton, Dove, Lynx, Marmite and Persil.

Since launching in 2013, Big Sync has worked on hundreds of projects each month, including Persil, Dove and Lynx (Axe). It is now in the process ...

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