Vevo to launch virtual reality app for new Samsung device

Tom Pakinkis

Vevo is to launch a 3D virtual application designed specifically for Samsung’s Gear VR – the tech giant’s newly revealed virtual reality headset.

“Imagine putting on your Gear VR, launching the Vevo app and finding yourself transported to the Apollo Theater in New York City, where Pharrell is performing live in front of you. Now, you understand our goal for Vevo on Gear VR,” says a blog from the video platform.

Billed as “a new way to fully engage with ...

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