YouTube has officially launched a paid subscription programme for its partner channels.

The pilot programme will see 53 channels start charging consumers $0.99 a month each for content from today - you can see a list of these below.

YouTube said that the subscriptions were a response to partners' wish for "more flexibility in monetizing and distributing content".

Every pilot subscription channel has a 14-day free trial, and many offer discounted yearly rates. Examples include Sesame Street, which will be ...