Customer Satisfaction: Inside The Rolling Stones' merch empire

James Hanley

Running hand-in-hand with The Rolling Stones gigantic touring business is a lucrative merchandising empire.

Bravado, the global music merch division of Universal Music Group, has an exclusive deal with the band and was the official merchandise partner for The Rolling Stones Exhibitionism store at London’s Saatchi Gallery in 2016.

All products featured the band’s iconic tongue and lip logo, which was designed by John Pasche in the early ‘70s and is widely considered to be the greatest band logo of ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start free Trial

Register for a Music Week trial to access this article. Sign up today and you will receive:

  • 4 weeks access to news, features and chart analysis
  • 4 Digital issues of Music Week
  • The Music Week app
  • Tailored email news alerts
Start your free trial

Subscribe

If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...