A host of top execs and organisations have responded to Lyor Cohen’s strongly-worded anti-Article 13 blog. Yesterday (November 20), in a piece titled "What Article 13 could really mean", YouTube’s global head of music, warned that the measures will “harm” the creative industry.
Cohen was adamant that artists and the industry will lose out, with “less money from YouTube” if the current version of Article 13 is implemented. Cohen pointed out that since YouTube created Content ID 11 years ago, rights holders had received more than €2.5 billion from third-party content.
He also stressed the platform’s engagement with the music industry, including the licensing of YouTube Music and the total payout of €5 billion from advertising.
“Emerging artists will find it harder to be discovered and heard on a global stage,” he wrote. “In short, the Parliament’s version of Article 13 will harm the very creative industry it seeks to protect.”
You can read a full breakdown of the blog here. Since publishing the piece, many big names in the biz have reacted to Cohen’s words.
More scare tactics & misinformation from YouTube. Changes to copyright would mean more money for artists & songwriters (who actually create the content) and less money for YouTube (who currently make billions on the back of that content by deliberately ripping off music creators) https://t.co/6rdHpga7Lo
— Michael Dugher (@MichaelDugher) November 20, 2018
#article13 continues to be hotly debated. I still haven’t seen genuinely compelling arguments to convince me that undermining #creators actually strengthens them but this remains the position of @YouTube @IMPALAMusic @AIM_UK #Lovemusic https://t.co/Z2fYcdkYql
— Paul Pacifico (@allstarspaul) November 18, 2018
Our Chief Executive, Geoff Taylor, has responded to a blog piece on Article 13 by YouTube’s Lyor Cohen.https://t.co/LaJX4gmzeC pic.twitter.com/ybPA3rFYaX
— bpi music (@bpi_music) November 21, 2018
The @EU_Commission rebuts the misinformation being spread on the Copyright Directive, “If you are a YouTuber or a YouTube lover, don’t worry. You will continue to do what you do today: watching your favourite vlogs, filming & publishing" Full IG post ???? https://t.co/gJtavkJBfA ????????
— IFPI (@IFPI_org) November 21, 2018
"The money YouTube is spending to preserve special protections for its business would be much better spent rewarding the great music that drives users to its platform.” says @bpi_music head, Geoff Taylor https://t.co/E78oBU49A1
— PRS for Music (@PRSforMusic) November 21, 2018
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