Ticketmaster UK welcomes trio of new sales executives

Ticketmaster UK welcomes trio of new sales executives

Ticketmaster has announced a trio of new appointments for its UK sales team. 

Former DHP Family, AMG and Robomagic promoter Bonita McKinney (pictured, centre) has joined its London office as a sales executive. McKinney will support the ticketing needs of promoters, venues and festivals nationwide, providing solutions and enhancing their selling power across our numerous platforms.

She joins alongside Holly Watson (right), who has worked in a wide variety of positions in large-scale events and festivals including the Isle of Wight Festival, London 2012 Olympics and Melbourne Grand Prix. Watson had a stint working in Ticketmaster's Manchester office several years ago and will be tasked with ensuring Ticketmaster has the best deals and promotions available for a wide range of events across the board.

Completing the additions is Jason Boardman (left), who will be based at Ticketmaster's Manchester office With a background in the live events industry, Boardman has been operating for many years as a DJ and event promoter, programming stages for boutique festivals and events for the Aficionado brand. He is also involved in artist management representing Horsebeach and curating the output of the vinyl-only record label Aficionado Recordings.

In his new role, Boardman's primary area of focus is business development for TicketWeb in the North of England, liaising with venues, promoters and artists to support their needs and to provide ticketing and marketing solutions. He has been employed at Ticketmaster in various roles for the past 14 years.

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