Vevo has promoted Claudia De Wolff to vice-president, creative content and programming, UK and international.
De Wolff (pictured), who will be based in the firm's London office, joined Vevo in January 2013, working in content production and had a key role in the development of Vevo dscvr as it expanded.
“Claudia has played a crucial role in the success of our programming strategy over the past few years and is the right person to step up and lead this talented team during an exciting time for the company," said Tom Connaughton, SVP, creative content and programming.
"In her four years at the company, she has worked tirelessly to produce high-quality content for a diverse range of artists, and has built a tremendous reputation within the industry with her professionalism, creativity and team leadership.”
De Wolff added: “I’m really excited to be taking on this new challenge as we have a team of brilliant people in London, creating world-class content. I hope to build on this solid foundation to further cement Vevo’s position in the industry in connecting artists and audiences through the power of video.”
Vevo’s London office is also recruiting for a head of music & talent and a head of production, both of which will report to De Wolff.
By Sophie Nevrkla