Following a successful partnership in the US, Macklemore & Ryan Lewis have partnered with ADA for an international distribution deal in support of the independent release of album The Heist and hit lead single Thrift Shop via Macklemore Records.
The international campaign began in Australia where Thrift Shop has gone six times platinum, spent seven weeks at the top of the chart and was voted No.1 by fans in the National Triple J Hottest 100.
The American hip-hop duo’s second single Same Love is currently at the top of the Australian singles chart while Thrift Shop is at No.2.
Meanwhile The Heist has already reached the No.1 spot on the album charts.
Thrift Shop has gone to No.1 in Denmark, Canada, New Zealand and the US, where it has shipped more than two million copies, and is in the top five in Norway and France.
Dan Chalmers, MD, ADA and WMALS, has been overseeing the international deal and the distribution ex-US for the release including in the UK, where Thrift Shop reached No.2 on the Official Chart on Sunday.
Macklemore’s manager Zach Quillen, commented: “It’s of utmost importance to us that throughout the whole process we retain our artistic independence.
"By partnering with ADA we are working with a team who recognise and respect that while at the same time enabling us to deliver against our global ambitions for this album.”
Dan Chalmers said: “Our structure has been designed to provide successful independent artists like Macklemore & Ryan Lewis with the strategic global distribution capabilities of a major label to support the release of their own music.
“The Heist is a fantastic album, I am thrilled with the success they have already achieved and I look forward to working with Zach to break this exceptional music in even more markets around the world.”