Beats Music aims to 'blow Spotify away' with Super Bowl ads, AT&T deal - report
Beats is about to launch a bid to “blow Spotify out of the water”, with millions of dollars pumped into Super Bowl ads and a bundle deal with AT&T for its new Beats Music streaming service, according to reports.
The New York Post cites industry insiders who say that the company has gained the backing of AT&T and will offer the streaming service through the network provider, with costs combined in users’ phone tariffs.
A “host” of Super Bowl TV ...
Login to access this article
To access this article you need to be a subscriber. If you are a subscriber login below.
Login NowSubscribe
If you have previously taken a trial you will need to subscribe to access this article.
Subscribe Now
