BRITs winners and performers see big overnight sales uplift

Arctic Monkeys, Disclosure, Bastille and Rudimental are amongst the BRIT Awards 2014 winners and performers that have experienced significant overnight sales uplift due to their partaking in the show.

The four aforementioned acts saw their album sales double overnight following the show, according to latest Official Charts Company data.

Today’s Official Charts sales flash only counts up to midnight last night, a mere two hours after Pharrell and Chic’s Nile Rodgers closed the show on ITV, but even in ...

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