MD of independent label Dramatico, Andrew Bowles, will participate in the Bupa Great South Run on Sunday (October 27) in the memory of music PR and promo exec Stuart Emery.
Emery, the founder of Large PR, passed away suddenly earlier this week after suffering heart failure.
Bowles will be fundraising for ADAS, a UK charity which works in partnership to support individuals and families affected by alcohol and drug misuse.
[You can donate at Bowles' fundraising page through this link]
Bowles told his peers and colleagues today: "I have had my private place secured for the Bupa Great South Run for many months now. Inititally it was purely for fun. The Great South Run is the biggest 10 mile running event in Europe and takes place this Sunday, 27th October.
"The sudden death of much loved music industry colleague Stuart Emery this week has left me wanting to do something significant in Stuart's memory.
"It would be great if you could spare a few quid to support this worthy charity in Stuart's name."