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Former Golden Silvers front-man teams with Goldsmiths University to create new musical format

Rhian Jones
Gwilym Gold

Researchers at Goldsmiths, University of London and musician Gwilym Gold have devised a commercial music format that manipulates and transforms every aspect of a song to create a unique version on each listen.

Dr Mick Grierson, from the Department of Computing, and his team were approached by Gold, former frontman of indie act Golden Silvers, and producer Lexx and were tasked with creating a new music format.

Their solution, BRONZE, enhances the listening experience by altering the musical components of a song every time it’s played whilst ensuring the track is still identifiable to the listener.

Aimed at producers and composers, BRONZE is the first commercial music format of its kind and has been used by Gwilym Gold for his debut solo album Tender Metal.

Grierson explains: “BRONZE is a brand new creative process, where the composition and production of a musical piece no longer requires the final work to exist in a static form. It can be used for any genre, including organised, highly structured music such as rock, pop and dance music.

“The quality is equal to that achieved through professional authoring tools. The track will be subtly different each time, whilst still retaining the quality and balance of the original mix.”

Gwilym Gold is the first artist to use BRONZE to release music. BRONZE is currently only available for Apple formats (iPhone, iPad and iPod), with support for Android, PC and Apple desktop in the pipeline.

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Tags: apple, ipad, iPhone, iPod, Goldsmiths University, Golden Silvers, Gwilym Gold, BRONZE, Lexx

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