Official Charts Analysis: Adele needs just 17k album sales for 23rd week at No.1

Official Charts Analysis: Adele needs just 17k album sales for 23rd week at No.1

While Love Is A Four Letter Word was unable to stay the course, it debuts at number two, selling 17,021 copies - 44 fewer than 21. Mraz's fourth studio album, it is easily his highest charting - neither 2002 debut Waiting For My Rocket To Come nor 2005 follow-up Mr. A-Z managed to dent the Top 200 but 2008's We Sing, We Dance, We Steal Things did - eventually. It took five weeks to make the Top 200, 34 weeks to make the Top 75, and 38 weeks to reach its peak position of number eight, in response to the enormous popularity of the single I'm Yours. It has sold 335,980 copies to date. Waiting For My Rocket To Come and Mr. A-Z have sold 26,088 and 37,379 copies, respectively, despite not charting. I Won't Give Up - the first single from Love Is A Four Letter Word, and Mraz's second hit single in total - is buoyed by the success of the album this week and achieves its highest chart placing to date. It has been very consistent since release, moving 16-15-15-17-16 but climbs to number 13 this week, with sales of 21,946 taking its cumulative tally to 113,766. I'm Yours only managed to reach number 11 but has racked up a staggering 586,110 sales to date.

Completing a very short list of artist albums to sell more than 10,000 copies last week, Nicki Minaj's Pink Friday: Roman Reloaded slips 2-3 (13,568 sales); Lana Del Rey's Born To Die climbs 6-4 (13,295 sales); Jessie J's Who You Are trips 4-5 (11,154 sales); and Emeli Sande's Our Version Of Events falls 5-6 (10,966 sales). The Top 60 albums all sold more than 10,000 copies in the week immediately before Christmas just four months ago.

San Francisco rockers Train simultaneously enter the charts with their fifth album California 37, and its introductory single, Drive By. The album enters at number 10 (7,809 sales), becoming the group's highest charting set since second album, Drops Of Jupiter, reached number eight in 2001, while the single Drive By debuts at number 14 (21,559 sales). The Drops Of Jupiter album mentioned above housed the band's biggest hit, the kinda title track Drops Of Jupiter (Tell Me), which reached number 10 at the time, and was recently sparked into life again after it was covered on The Voice UK. It climbs 35-34 this week, with sales of 8,882 lifting its overall tally to 297,695. Like Drops Of Jupiter (Tell Me), the band's Hey, Soul Sister - which made its chart debut two years ago this week - performed fairly modestly on the chart, peaking at number 18, but has racked up even more impressive sales, its total currently standing at 354,065.

Also new to the Top 40 this week: Warwickshire space rockers Spiritualized rack up their eighth chart album Sweet Heart Sweet Light (number 19, 5,460 sales) 20 years and two weeks after their first, Lazer Guided Melodies, debuted and peaked at number 27; dance act Chicane's Thousand Mile Stare debuts at number 37 (3,304 sales); and London metal band DragonForce score their third chart album with The Power Within (number 40, 2,900 sales).

Alex Clare's album The Lateness Of The Hour and single Too Close were released last year and made little impact - but they both reached the chart last week after Too Close was aired repeatedly as the soundtrack to the new Microsoft Internet Explorer TV advert. Both take another big leap this week: The Lateness Of The Hour sprints 66-36 (3,312 sales), while Too Close improves 37-16 (20,592 sales).

Now That's What I Call Music 81 tops the compilation and combined album charts for the third straight week. It sold 55,909 copies last week, raising its cumulative sales to 403,126 - 1.86% more than 2011 equivalent Now! 78 had sold at the same stage of its lifespan.

As you might expect from the feeble sales at the top of the chart, album sales continue to tumble, falling 2.90% week-on-week to 1,404,281 - 15.39% below same week 2011 sales of 1,659,775. It is their lowest level since sales week ending 16 May 1998 (727 weeks ago), when just 1,355,270 albums were sold.

SINGLES: Carly Rae Jepsen goes from strength to strength, with her debut release, Call Me Maybe, selling a further 114,993 copies to extend its run atop the singles chart to three weeks. The track debuted at number one a fortnight ago on sales of 106,657 copies, and sold a further 110,024 copies the following week. It is the 16th song to sell upwards of 100,000 copies for three weeks in a row in the 21st century, and the first since Adele's Someone Like You in February/March 2011. It is the only the third debut hit to secure both the number one slot and a six figure sale three times in a row this century, emulating two X Factor winners, Alexandra Burke, who did it with Hallelujah in 2008, and Matt Cardle, with When We Collide in 2010.

Conor Maynard's Can't Say No provided Jepsen with her greatest challenge but after pulling up to within a couple of thousand sales of its quarry on early sales flashes, the 19 year old Brighton boy's debut single drifted, and ended up selling 74,792 copies to earn a number two debut.

A number seven debut last week, We Are Young jumps to number three (67,777 sales) for Fun feat. Janelle Monae.

After dramatically re-entering the chart last week at number 27 - equalling its original 2005 chart peak - John Legend's Ordinary People sprints to number four (49,895 sales). Thrust back into the limelight after it was performed by two contestants in The Voice UK (7 April), the track has also attracted attention to parent album Get Lifted, which peaked at number 12 in 2005. The album debuted at number three on the budget album chart last week and now - presumably after having its dealer price increased - transfers to the main album chart, where it is a re-entry at number 31 (3,826 sales). The album also includes Legend's debut hit Used To Love U - a number 29 hit - and has sold 438,261 copies to date.

Also benefitting from being covered on The Voice UK, This Woman's Work debuts at number 41 (7,072 sales) for Maxwell, 11 years after it reached number 58 in America. The original recording of the song, by Kate Bush - a number 25 hit here in 1989 - re-enters the chart at number 63 (4,813 sales).

The Voice UK coach Jessie J's new single LaserLight catapults 26-5 (38,983 sales). It is Guetta's 15th Top 10 hit, and Jessie's sixth - but his have come off eight albums while all of Jessie J's are from her debut album, Who You Are, making her the first British female ever to lift six Top 10 hits from one album. Although it didn't appear on the first incarnation of the album, it is a bonus cut on the Platinum Edition of it. Other artists with six Top 10 hits off an album are: Take That, who pulled six off second album Everything Changes (1993), all of which made the top three; Lady Gaga, who pulled six Top 10 singles off debut album The Fame and subsequent repackage The Fame Monster; and Katy Perry, who has had six - so far - from second album Teenage Dream (2010), and the updated Teenage Dream: The Complete Confection, most recently Part Of Me, which topped the chart four weeks ago. Eclipsing them all, however, Michael Jackson took seven Top 10 hits off two consecutive albums - Bad (1987) and Dangerous (1991).

Jessie J's first chart partner - American rapper B.o.B. - enters at number seven (36,478 sales) with So Good. It is the second single from his upcoming second album, Strange Clouds, far outperforming the album's title track, which featured Lil Wayne and reached number 72 last October.

Marina And The Diamonds also has a second album (Electra Heart) ready to roll, and similarly fares better with the second single than she did with the first. Her single Radioactive entered the chart the same week as Strange Clouds, and reached number 25. Follow-up Primadonna debuts at number 11 (25,337 sales) this week, beating 2010 debut hit Hollywood (number 12) to become her highest charting single.

Saturday Night TV's other ratings behemoth, Britain's Got Talent, triggered a resurgence in sales of Birdy's Skinny Love. Covered on the show nine days ago by 14 year old Paige Turley, it returns to the chart at number 28 (12,111 sales). A number 17 hit last year, Birdy's version of the song has thus far sold 355,361 copies. American band Bon Iver's 2008 original has never made the Top 200 but has sold nevertheless sold 66,931 copies.

Justin Bieber's Boyfriend is going down (2-10, 25,882 sales) and his pal Usher's Climax is over as it drifts 4-12 (24,657 sales). The record that was sandwiched between them - Somebody That I Used To Know by Gotye feat. Kimbra - holds up better. Falling 3-6 to end an 11 week run in the top five, it sold 38,057 copies last week, raising its career tally to 886,296.

Burn It Down is the introductory single from Linkin Park's new album, Living Things, and debuts at number 27 (12,452 sales), to provide the Californian band with its 16th Top 40 hit.

Britain's latest million seller is a 1998 release that has never charted higher than number four. It reached that position on its fifth week in the chart, when it also racked up its best single week's sales of 52,357. It was becalmed on sales of 568,482 before the download era but generally sells 1,000 copies digitally a week nowadays. Currently on offer at 59p on iTunes, it sold a lot more than that last week - 5,180 copies to be precise - and re-enters the chart at number 54 as a result. More importantly, its cumulative sales climb to 1,002,990. The track in question - I Don't Want To Miss A Thing by Aerosmith.

Saturday was Record Store Day, and brought its usual bumper crop of limited edition releases. Much of the activity surrounds vinyl - with the result that ALL of the Top 40 7-inch and Top 40 12-inch singles on the latest charts are new entries. Although upwards of 400 records were made available in Record Store Day editions, most were issued in very small quantities. Consequently, the number one 12-inch, Songs From The Great White North by Noel Gallagher's High Flying Birds, sold only 911 copies, and the number one 7-inch - R U Mine/Electricity by The Arctic Monkeys - sold 837 copies. Overall vinyl sales jumped 1489.68% week-on-week from 1,520 to 24,167 but still represented a minuscule 0.72% of the singles market. Record Store Day occurred a week earlier in 2011, and helped vinyl sales to a total of 22,234 - that's lower than last week but represents a higher percentage (0.75%) of that week's overall sales of 2,951,269.

Overall singles sales last week were up 1.32% at 3,349,409 - 13.49% above same week 2011 sales of 2,951,269.


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