Samsung has signed a partnership with Deezer to offer six months free access to the streaming platform's Premium+ service on its new Galaxy S5 smartphone.
The deal will open up Deezer’s catalogue of more than 30 million music tracks to Samsung customers without advertising - a package that would usually cost around £60.
Almost one third (30%) of smartphone owners worldwide use their devices for on-demand streaming services. The partnership with Deezer will ensure that Samsung supports this trend and continues to make content available in ways that enrich consumers’ lives.
Lee Epting, Vice President of Samsung Electronics Media Solution Center Europe said: “This is a significant partnership for Samsung, signaling our commitment to securing the best possible content for our customers.
“The digital music market is evolving at a phenomenal pace, with people placing less importance on physical ownership and caring more about the availability of music and its accessibility. Our partnership with Deezer offers consumers instant access to a rich and diverse catalogue of content that can be streamed over Samsung’s growing range of connected devices.”
Axel Dauchez, CEO of Deezer, said: “This is a momentous collaboration. Samsung is creating some of the most innovative devices around at the moment, while we’re offering the most intuitive and personalised music service there is. Together we are in a position to offer people the best music experience available.”
It was rumoured earlier this year that Samsung were set to partner with Deezer - and take a stake in the company.